BloomNationHelp Center

Why Don't I See My Products on the Marketplace?

Updated

People are always asking about the BloomNation marketplace and it doesn't have a short explanation. There is a full comprehensive article written by our Founder, Farbod Shoraka on this topic. We highly encourage you to read through it but consider this list the shorthand answer for your question on what is needed to get on the front page of the BloomNation Marketplace. There is an Algorithm for ranking items on the marketplace. BloomNation employees can shift products around a bit but almost all products are arranged by the Algorithm. All the components below factor into an items marketplace placement. If an item is really popular it might have a higher delivery and still be on the front page. However, mistakes happen! If you want your product placement re-evaluated just email us at Floristsupport@bloomnation.com .

Marketplace Algorithm Components

  • Is your picture good? - Is it clear and have a good angle? Take a look at our photograph guide if you have any questions.
  • Is the price good for the product? - Are people going to be happy with what they buy? Very expensive products are automatically bumped to the deep pages of the marketplace.
  • How much is your delivery fee? - Keep it under $15 to show up on the Marketplace.
  • Is this seasonally relevant? - Roses during Valentines day, Fall colors come September, etc.
  • Is this an original product? - Stock photos should be hidden from the marketplace. However, sometimes mistakes are made. If you see stock photos please email us at floristsupport@bloomnation.com the zip code they are appearing in.
  • Is this product a BloomNation Exclusive and has been tagged as such? BloomNation Exclusive Products get a big boost in regards to ranking. You can work with our team if you want to offer one.
  • How well does this product sell? - How many people have purchased this product? Is this a popular product?
  • What kind of reviews does this product and shop get?
  • Are there lots of vendors in your area? - If you are in a metropolitan area with lots of other florists it can be aggravating to see your products buried deep by larger or more long standing florists. Something that can help is a BloomNation Exclusive product.
  • How is your product tagged? - Did you tag it for Birthday and Sympathy? Think about things from the customer's point of view and make sure your tags are relevant.
  • Is this a flower arrangement? Things like gift baskets, plants, and wrapped bouquets rank lower on the marketplace.